Talking about money builds confidence

The simple act of a client talking with an advisor about their finances boosts confidence, finds a CIBC poll.

Canadians who met with an advisor in the past year were more likely to feel confident about achieving their financial goals (82%), compared to those who had not met with an advisor (71%).

Read: Offer clients digital resources

Those who met with advisor were also more likely to feel positive about their financial situation today (78%) versus those who had not (64%).

However, only 47% of Canadians said they’ve met with an advisor sometime in the last year, the poll finds.

Read: Help a difficult, elderly client

Canadians feeling positive about their current financial situation, by region:

	2014	2013	2012	2011
National Average	70%	70%	64%	69%
Atlantic Canada	67%	65%	61%	72%
Quebec	71%	68%	64%	67%
Ontario	69%	74%	66%	67%
Manitoba/Saskatchewan	70%	75%	70%	73%
Alberta	82%	69%	72%	73%
British Columbia	67%	65%	54%	72%

Read: Canada warms to goals-based investing

Canadians feeling positive about their current financial situation, by age:

	2014	2013	2012	2011
National Average	70%	70%	64%	69%
18-24	59%	69%	69%	66%
25-34	68%	67%	58%	73%
35-44	66%	71%	69%	68%
45-54	73%	70%	63%	68%
55-64	73%	69%	65%	69%
65 and over	79%	73%	66%	70%

Staff

The staff of Advisor.ca have been covering news for financial advisors since 1998.

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