Holiday spending to average $2,000

By Staff | November 6, 2013 | Last updated on November 6, 2013
1 min read

Canadians expect to spend an average of $1,810 this holiday season – up from $1,610 (12%) in 2012 and $1,397 (30%) in 2011, says the 2013 BMO holiday spending outlook.

The biggest uptick in spending is attributed to travel, which has increased by 22% compared to a year ago, and has nearly doubled since 2011.

Read: Retailers spirit away an extra 3.5%

Holiday Spending

Purchases 2013 2012 2011
Gifts $678 $674 $583
Trips $689 $563 $360
Entertaining $282 $267 $307
Other $161 $106 $147

Read: Apple’s earnings plunge; holiday sales may shrink

2013 regional breakdown

Purchases ATL QC ON MB/SK AB BC
Gifts $759 $433 $873 $635 $708 $520
Trips $581 $379 $838 $539 $849 $816
Entertaining $391 $197 $342 $223 $280 $237
Other $128 $80 $275 $84 $102 $87

The survey also shows:

  • November marks the start of holiday shopping season for 41% of Canadians, with 33% starting earlier, and 23% waiting until December
  • Women are twice as likely as men to start their shopping before November (42% vs. 23%), with men more likely to wait until December (28% vs. 18%)
  • The report also showed a 7-point increase in the number who plan to set a fixed budget this year (from 29% to 36%)
  • However, 57% of Canadians admit they often make impulsive purchases during the holiday season.
  • The use of rewards for holiday shopping is up by 32% in 2013 (22% to 29%)
  • An additional 14% will be paying for their holiday vacation using rewards
  • Of those who do not plan on using rewards to pay for holiday travel, 11% say that it is because their rewards program does not offer flights on their airline of choice, or that it doesn’t allow them to book during the holiday season.

Read: Canadians tightened belts during holidays

Advisor.ca staff

Staff

The staff of Advisor.ca have been covering news for financial advisors since 1998.