Do clients know if their money is protected?

To help boost Canadians’ awareness of deposit protection, Canada Deposit Insurance Corporation (CDIC) has teamed up with TV personality and financial author Gail Vaz-Oxlade to release a series of financial literacy videos.

Read: Customers who can’t do math

They encourage people to become informed about what’s protected by CDIC and what’s not.

“Understanding deposit insurance is an important aspect of financial literacy, particularly for people like retirees who would have little opportunity to make up losses in the event their bank failed,” says Michèle Bourque, CDIC’s president and CEO.

Read: 7 celeb fathers with financial prowess

The videos feature Vaz-Oxlade, known for her money-management show Til debt do us part, giving people pointers on protecting their savings.

Read: “Quirky” online videos can build client relationships

Staff

The staff of Advisor.ca have been covering news for financial advisors since 1998.